CAMBRIDGE, Mass., May 15, 2006—Tabblo Inc. today announced the beta release of its new online photo sharing service, available at www.tabblo.com. This new free service allows members to upload unlimited numbers of photos, choose a creative design, customize the layout, add text, and invite others to view their creation and contribute their own commentary. The resulting "tabblo" is far more than a typical online album or slideshow, but rather a rich visual story combining pictures and words in an elegant, professional-looking design. Tabblos can be shared online, printed, or published to blogs or web pages.

"People love to express themselves, and the ubiquity of digital photography has made everyone into a potential Ansel Adams," said founder and CEO Antonio Rodriguez. "Yet it is a shame that most photo-related sites out there focus on either hawking you prints and mugs or serving as the online version of a one-way digital shoebox—you put your pictures in and you can never get them out again. We started Tabblo because we wanted to offer people a collaborative tool that would bring together photos, commentary, and art direction in a browser-based application that is easy-to-use, plays well with the rest of the online ecosystem, and advances the personal publishing revolution that blogs and wikis started."

Tabblo also offers users the unique ability to create poster versions of their online albums, known as "tabblos." These collages can be purchased for less than $10 each, plus shipping and handling.

Tabblo offers a unique set of features, providing members with:

• Total Creative Control: Tabblo members use the site's stylistic, highly customizable layouts to arrange the photos the way they want them and to add as much text as they'd like, letting them tell their stories with unprecedented flexibility and control. Built-in design rules ensure an attractive end result. No more bland grids of photos. No more advertisements splashed across your family album. Tabblo's members can drag and drop images and text to design their own web pages, using powerful photo editing and web page design tools.
• A Solution to the "Multiple Photographer" Problem: Tabblo allows multiple members to contribute images and text to the same online design, allowing groups of friends and family members to tell the "whole story" of weddings, vacations, and other events by combining the photos and text of everyone who was there in a single, attractive web site.
• An "open data" policy: At Tabblo, our members' photos are theirs to keep. People can always download the original, high-resolution versions of their photos at any time, and we'll never delete them. Members can also give friends and family access to their photos to use in their own tabblos.
• Unmatched Ease of Use: Tabblo is a 100% browser-based application; members do not need to download special software to take advantage of its photo editing or web design features. The software also includes features that will also appeal to more experienced users such as the ability to import photos from Flickr, iPhoto and Picasa and to publish their tabblos to blogs.

For more information about Tabblo – or to build a "tabblo" of your own – visit www.tabblo.com.

Examples of how someone might use Tabblo

• Friends and family who want an easy way to create a web site to aggregate photos of reunions, vacations, or other events.
• Parents who want to preserve and memorialize their children's athletic or social events, and to create a poster collage for team members at the season's end.
• College students who want to create a common place where friends can post and exchange pictures of last weekend's parties.
• Couples who want to capture the entire wedding event, including the photos taken by friends and the snippets of well wishers to accompany the memories.
• Travelers who want to keep track of their adventures with images of their favorite places combined with a journal about their exploits.
• New parents who want to share their baby memories with friends and family.
• Artists, interior designers, or photographers who want to create a visually appealing and low-cost online portfolio of their work.
• Business managers who want a way for employees to remember corporate retreats or special events

How do I use Tabblo?

1. Visit www.tabblo.com and register on the site to create a tabblo.
2. Upload your photos from your desktop and choose a layout and background. Now you can design it however you choose, using a variety of point and click tools to easily edit, rotate, apply special effects, and add text to your photos.
3. After creating and designing your Tabblo, set the privacy level (totally private, my "circle" only, invitees only, or available to the entire Tabblo community).
4. You can then share the Tabblo with others and invite them to collaborate by adding their own photos and text. You can also publish your Tabblo to a blog or order a high-quality poster print.

About Tabblo, Inc.

Tabblo Inc. is the creator of Tabblo.com, a next-generation online photo-sharing site that provides professional quality templates and powerful editing tools to create online albums, or tabblos, from photos taken by you, your friends and family to share online, turn into print products, or contribute to blogs and websites. Founded in 2005, Tabblo is based in Cambridge, Mass., and is led by experienced technologist and entrepreneur Antonio Rodriguez. For more information, visit www.tabblo.com.